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Lockdowns were a boon for vice industries. Advertising giant WPP can breathe a little easier. As the Reuters brand for financial commentary, we dissect the big business and economic stories as they break around the world every day. By Dasha Afanasieva SAFE AS HOUSES. Sales of alcohol and cannabis, and traffic to porn sites, surged in March and April. Dollar General is hitting the pandemic sweet spot. By Liam Proud SPLIT MILK. Some of the gains may last. China Mengniu Dairy is making the most of a sour situation. By Aimee Donnellan LOOKING UP. All opinions expressed are those of the authors.{/INSERTKEYS}{/PARAGRAPH} Chief Executive Alistair Cox plans to cut costs by trimming his workforce, which had already shrunk by nearly a tenth in June compared with a year earlier. But rapid, cheap testing will arrive sooner and may be more important. But people will always need to buy food. The company plans to produce 50 million per month starting in October, about twice as many as all Americans tested in July. Store traffic may have fallen, but average transaction totals rose. By Sharon Lam Breakingviews Reuters Breakingviews is the world's leading source of agenda-setting financial insight. Quarantines led consumers to stock up on essentials, while a severe economic contraction left millions out of work or worried about money. It followed reports that authorities Down Under might block the sale by the Japanese seller. Even if customers lay off the booze after lockdowns lift, their penchant for a punt may persist. By Robert Cyran BUCK STOPS HERE. Hays said that it was seeing modest signs of improvement in the permanent placements while temporary jobs were stable overall. Corporate recruitment in the United States and Europe has stalled since the outbreak of the pandemic in March. Granted, panic-shopping is likely to subside. Such delays make tests close to useless, as outbreaks can fester. A global team of about 30 correspondents in New York, London, Hong Kong and other major cities provides expert analysis in real time. Chief Executive Mark Read declared a 10 pence per share interim dividend for , having scrapped the payout. But its planned layoffs suggest a sustained rebound in the labour market may be some way off. {PARAGRAPH}{INSERTKEYS}A sign is seen outside a Dollar General store in Chicago, Illinois, U. The London-listed company on Thursday said second quarter revenue fell While grim, the second metric was better than the drop of a fifth that had been expected by analysts. By Anna Szymanski JOB CUTS. As advertising campaigns resume, so will dividends. Its rival Dollar Tree — which is about half its size — also outperformed quarterly sales estimates, though with more modest results. May 23, Investors may be focused on how soon a coronavirus vaccine will arrive to end the coronavirus pandemic. And Cox sounded an optimistic note on group fees which started to stabilise in May. It bodes ill for the job market when recruiters cull their own staff. And the congressional logjam over the next round of stimulus from Uncle Sam could prompt even more consumers to start counting pennies.